Surprise! An interesting and creative Spirit campaign for Christmas ! #BecauseNoReason Chambord


Unusually for the Christmas Spirit advertising world Chambord with their agency @wiedenkennedy
Have launched a fun and creative campaign for the holiday season.

Here’s a taste below enjoy:

A social campaign that acts as luxuriously and innovatively as a fashion brand, but has its own tone of voice to inspire and empower its audience. Why? Because no reason.




Wieden+Kennedy collaborated with photographer Jess Bonham and stylist Anna Lomax to create the campaign.

From The Agency:

With word with Jess and Anna on our Because No Reason social campaign for Chambord.
We tried to make the campaign as luxurious and innovative as a fashion brand, but with its own tone of voice to inspire and empower its audience. Inspired by our bold, iconic and wonderfully decadent bottle, the “odd luxury” world we created for the brand is a manifestation of this unapologetic attitude.



About Mark Westall

Mark Westall is the Founder and Editor of FAD magazine Founder and co-publisher Art of Conversation and founder of the platform @worldoffad