Diesel Wraps Department store in TUMBLR Art

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Nicola Formichetti, Diesel’s new artistic director, used Tumblr to find hidden talent from all over the world. Out of thousands of art submissions, only 1,000 talented artists were selected to be a part of Diesel’s Reboot campaign.

“Show Me Your Artwork” project is a gigantic public display of digital art. The 1,000 chosen submissions were plastered on the external walls and windows of Galeries Lafayette in Paris, and will be on display untill October 24th.Via:PSFK


dieselreboot.tumblr.com

About Mark Westall

Mark Westall is the Founder and Editor of FAD magazine Founder and co-publisher Art of Conversation and founder of the platform @worldoffad

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