Bionic Yarn - the company cleaning up our seas with Fashion  - FAD Magazine

FAD Magazine

FAD Magazine covers contemporary art – News, Exhibitions and Interviews reported on from London

Bionic Yarn – the company cleaning up our seas with Fashion 

GSTAR-Pharrel Williams Raw For The Ocean FAD magazine

The fashion industry is incredibly resource-intensive. Take cotton as an example: it is such a thirsty crop that making a T-shirt requires approximately 2,700 liters and almost triple that amount for a pair of jeans. So why not start digging into some of the plastic trash in our seas to make new materials? Some start-ups and projects already have.

Bionic Yarn, which has Pharrell Williams as its creative director, is making durable fabric threads from up to 100% recovered plastic bottles, recently from other ocean plastic waste as well. In three years, the company has turned more than 7 million plastic bottles into new threads which have been sold to its partners G-Star and O’Neill among others. Plastic bottles are particularly well-suited to produce new textiles as they contain the same polymers as polyester. H&M has recently become a fan of the idea too, and has introduced Bionic Yarn in its 2017 Conscious Exclusive collection.

bionic Yarn H&M Conscious Exclusive collection FAD magazine

“You can’t believe the Bionic dress is made from old plastic bottles,”

Ann-Sofie Johansson, H&M’s creative advisor, told Vogue.com.

“It’s a precious piece you can wear and cherish and save in your wardrobe. With the Conscious Exclusive Collections, we always try to find a new fabric or new technique. It’s where we try to push the boundaries of what’s possible with sustainable fabrics and show how beautiful the garments can be.”




Related Posts

Trending Articles

Join the FAD newsletter and get the latest news and articles straight to your inbox

* indicates required