FAD got invited to the mens collections show rooms this year. It’s a environment that provides a unique opportunity for emerging designers to promote themselves outside London. The pop-up showroom is a strategic element of the British Fashion Council’s support and mentoring scheme. Have a look at some of the most exciting contemporary designers in the show rooms that we selected on the basis of innovation, craftsmanship and imagination.
Honest Man
Honest mans designs are using recycled, repurposed and re used garments. There a brand hooked on a feeling and high on believing and had a really interesting piece of sculptural work in the show rooms during mens collections. A truly honest brand for the honest man !
KA Wa Key
Key’s work explores the identity of Asian men with the roots of their sensuous cultures and aesthetics. His personal design process involves the hybridities in; Eastern and Western clothing, masculine and feminine representations and the traditional textile crafts with the latest fashion technology.
Key graduated from the Royal College of Art in London with a Master’s degree in Fashion Menswear in 2015 with the scholarships he obtained by winning the Hong Kong Young Design Talent Award (YDTA) and the Hong Kong Fashion Designers’ Association Talent Award. He was nominated as one of the finalists at the H&M Design Award for his graduate collection, which was showcased in “DOUBLE JE” contemporary art exhibition in Palais de Tokyo in Paris.
Sewing Boundaries
It’s been a long dream of the designer to have his own car’ Taking a stunning supercar, the boy has been imagining that he drives on the Autobahn at infinite speed. His collection was inspired by that imagination from the dream. The key Symbol and graphic motif designs are created using the road sign of “Autobahn”. Through a prism of the scene, the whole collection is beautifully set the cobalt blue as the season colour inspired by the sky from there.The Clothes are using the road signs around the Autobahn as graphic motifs and highlighting on the sense of speed that got into the line detail. This collection is characterised by utilising of “carbon” fibre commonly used in wrapping the supercars. By a variety of processing techniques, the clothes for 17AW collection were designed and shaped with the special fabric made by “carbon” fibre despite the characteristics of the material, which is difficult to use as a garment.
HOME OF HOMME
is a London based, contemporary menswear brand creating a stylistically eclectic wardrobe for the modernist minded man. Culture fusing, style mixing and the pursuit of expressive freedom define the vision of this rapidly developing brand.
Founded in 2015 by Royal College of Art MA menswear graduate, Peter Smith.
HOME OF HOMME is a personal expression of his unique take on modern menswear. Having worked for 15 years across multiple levels of the fashion industry. It is his Scottish heritage and love of British sub and pop cultures, fused with his experience of working in UK independent streetwear, Global sportswear and Italian Luxury that informs the constantly evolving world of HOME OF HOMME.
LAMLER
Lamler embodies a dream coming true for Helen Plummer, who grew up in Devon and has always had a love of mens and unisex fashion. The dream, to create a luxury British lifestyle brand that combines the urban edge of the city, with the natural beauty of the ocean and landscape. Wherever you are Lamler aims to instantly bring you closer to the feeling of freedom and a blast of salty sea air. Helen has worked with luxury fashion brands for over 13 years. Working with Hill & Friends, Asprey, Hussein Chalayan, Cartier, Aspinal of London, Tabitha Simmons, Construct London and Boodles among many others. With an in depth experience in luxury design, from consulting at Asprey, Design Director at Aspinal of London, to the launch event for Hill & Friends at Claridges, Helen is more than ready to take on Lamler as her new challenge!
