New digital art curated platform on iconic Piccadilly Circus screen launches with Ai Weiwei commission - FAD Magazine

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New digital art curated platform on iconic Piccadilly Circus screen launches with Ai Weiwei commission

CIRCA, a new and independently curated platform presenting digital art on the iconic Piccadilly Circus screen, launches 1st October with a new commission by celebrated artist Ai Weiwei.

New digital art curated platform on iconic Piccadilly Circus screen launches with Ai Weiwei commission

Transforming the giant 4K screen into a digital canvas, CIRCA will pause the adverts on Piccadilly Lights for two minutes each day (20:20 – 20:22 BST/GMT) until the end of the year, to present new ideas that consider our world, circa 2020. Created by artist Josef O’Connor, CIRCA commissions a different artist each month to create new work for Europe’s largest screen that offers an innovative and exciting way for London to engage with art, both outside and at home, in a safe and socially distanced way.

Visitors to Piccadilly Circus will be able to connect their headphones to www.circa.art and receive a fully immersive audio-visual experience. The website will also stream the artwork every evening (20:20 BST/GMT). Exhibiting artists are invited to upload supporting content such as images, text and videos throughout the month, to expand on their ideas and engage a wider digital community from around the world.

The CIRCA programme inaugurates with an original work by artist Ai Weiwei:

“The project begins from the year I was born through to the current, unceasing pandemic threatening the human condition globally. All visual material is produced by my studio. There will be a selection of quotes taken from my own writing, as well as from other writers and poets. We will provide a visual feast with a strong message fo r the public.”

Recognising the lasting damage inflicted upon the UK cultural sector due to COVID-19, CIRCA will contribute to the cultural economy through the sale of exclusive limited edition prints each month. For October, Ai Weiwei has created a £100 print which will be available to purchase on www.circa.art (from 1st October until 31st October). Circa is committed to distributing the proceeds to help struggling creatives throughout the UK.

Ai Weiwei:

“CIRCA 20:20 offers a very important platform for artists to exercise their practice and reach out to the public. I think this is going to be a very interesting project, and it will have an impact on the arts and culture for London.”

About the Artist

Ai Weiwei is renowned for making strong aesthetic statements that resonate with timely phenomena across today’s geopolitical world. From architecture to installations, social media to documentaries, Ai uses a wide range of mediums as expressions of new ways for his audiences to examine society and its values. Recent exhibitions include: Ai Weiwei: Resetting Memories at MARCO in Monterrey, Ai Weiwei: Bare Life at the Mildred Lane Kemper Museum in St. Louis, Ai Weiwei at the K20/K21 in Dusseldorf, and Good Fences Make Good Neighbors with the Public Art Fund in New York City. Ai Weiwei was born in Beijing in 1957 and currently resides and works in Berlin. Ai is the recipient of the 2015 Ambassador of Conscience Award from Amnesty International and the 2012 Václav Havel Prize for Creative Dissent from the Human Rights Foundation.



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