Barbie & Balmain Announce Partnership with Collection + NFTs
7 January 2022 • Mark Westall
Mattel, Inc. has just announced the launch of a partnership between Barbie & French luxury fashion label, Balmain. Developed as a celebration of both Barbie and Balmain’s combined impact on fashion and greater culture, the two brands are launching a new global ready-to-wear fashion and accessories collection.