Marina Abramovic, in partnership with TAEX, has announced Marina Abramovic Element (MAE), a groundbreaking new digital art project.
Comprised of three separate NFT drops with games and collectible items, Marina Abramovic Element immerses participants in the acclaimed artist’s practice through interactive elements and unique artworks. Marina Abramovic Element will commence with a preview at Moco Museum London on April 8th, 2025, followed by the inaugural NFT drop in mid-May 2025.
“Working today with technology and creating my own avatar is a way to develop a new relationship between the performer and the public. The public’s interaction provides the process through which immateriality can be transformed into energy.”
– Marina Abramovic
Based on Legend, a fictional story written by Abramovic and developed by TAEX derived from her philosophy and life journey, the collection features three exclusive NFT drops inspired by different facets of Abramovic and her celebrated work: Art, Life, and Marina Abramovic Method (MAM). Within each unique drop, token rarity influences the format of the never-before-seen artworks: “Ordinary” tokens feature still images, “Rare” tokens include looped animations, and “Epic” tokens feature looped animations that adapt to the Moon cycles in real-time. The artwork and the rarity of the token are revealed once collected. Layered throughout Marina Abramovic Element, the Transformation Crystals increase the project’s gamification and offer collectors a subsequent opportunity to generate (mint) limited edition 5D MAE Performance or 5D MAE Avatar video NFTs. Crystals — a crucial element of the artist’s practice that act as energetic guides — act as aids when participants reach the project’s culmination. Both 5D MAE NFTs and Crystals are derived from Abramovic’s extraordinary philosophy; she states that to enter the fifth dimension, one’s body must transform: “You will be able to carry your body to the fourth dimension, but not to the fifth dimension because your body is too heavy. You will have a crystal in your body in the fifth dimension.”
The first of three drops in the project, Art, available mid-May 2025, focuses on the evolution of the artist’s practice, incorporating fundamental archetypes and symbolism from her notable portraits. Turning analogue photographs into digital performances and including tenets from the immaterial and the physical world, these tokens feature animals, objects, and contexts that shape Abramovi?’s remarkable work. The second drop in June 2025, titled Life, highlights Abramovic’s experience with NFTs by coalescing locations and gestures. The final drop in September 2025, titled Marina Abramovic Method (MAM), investigates the artist’s exceptional growth, immersing collectors in her unwavering pursuit of self-discovery, which resulted in the founding of the Marina Abramovic Institute.
Following the final drop, Marina Abramovic Element culminates with The Great Mint in November 2025, the ultimate stage in the project that offers participants the opportunity to mint the most valuable and rarest NFTs in the collection. To access The Great Mint, participants must have collected 3 “Epic” NFTs from each of the drops and 1 Transformation Crystal or 3 “Rare” NFTs and 1 Transformation Crystal to earn a 5D MAE token. The 5D MAE tokens are video artworks or extended animations that present new versions of her famous pieces, performed by Marina Abramovic’s avatar. In these acts, the digital artist transcends the boundaries of physicality, enabling impossible performances. To obtain Transformation Crystals, participants can play two games, Maze and Counting Crystals – introduced in drops two and three, respectively – or acquire a crystal in a specialised drop in September 2025.
“With Marina Abramovic Element we are honoured to bring her visionary practice into the digital realm, creating an immersive experience where participants from the worlds of art and Web3 become active co-creators of her legacy”
– Inna Bazhenova, Founder of TAEX
Marina Abramovic Element brings viewers closer than ever to the visionary artist known for incorporating audiences into her work. Commencing with a preview at the Moco Museum in London on April 8th, 2025, the project will span eight months, with The Great Mint taking place in November 2025.
About the artist
Since the beginning of her career in Belgrade during the early 1970s, Marina Abramovic has pioneered performance as a visual art form. She created some of the most important early works in this practice, including Rhythm 0 (1974), in which she offered herself as an object of experimentation for the audience, as well as Rhythm 5 (1974), where she lay in the centre of a burning five-point star to the point of losing consciousness. These performances married concept with physicality, endurance with empathy, complicity with loss of control, passivity with danger. They pushed the boundaries of self- discovery, both of herself and her audience. They also marked her first engagements with time, stillness, energy, pain, and the resulting heightened consciousness generated by long durational performance.
In 2012, she founded the Marina Abramovic Institute (MAI), a non-profit foundation for performance art, that focuses on performance, long durational works, and the use of the ‘Abramovic Method’. MAI is a platform for immaterial and long durational work to create new possibilities for collaboration among thinkers of all fields.
Abramovic was one of the first performance artists to become formally accepted by the institutional museum world with major solo shows taking place throughout Europe and the US over a period of more than 55 years. In 2024, Marina opened her first solo exhibition in China, Transforming Energy, at the Museum of Modern Art, Shanghai. In 2023, Abramovic was the first female artist to host a major solo exhibition in the Main Galleries of the Royal Academy of Arts in London. This show will tour throughout Europe and Asia through 2026. Her first European retrospective ‘The Cleaner’ was presented at Moderna Museet in Stockholm, Sweden in 2017, followed by presentations at the Louisiana Museum of Modern Art in Copenhagen, Denmark, Henie Onstad, Sanvika, Norway (2017), Bundeskunsthalle, Bonn, Germany (2018), Centre of Contemporary Art, Torun (2019), and concluding at the Museum of Contemporary Art Belgrade, Serbia (2019). In 2010, Abramovic had her first major U.S. retrospective and simultaneously performed for over 700 hours in “The Artist is Present” at the Museum of Modern Art in New York.
In 1997, Abramovic was awarded the Golden Lion Award for Best Artist for her performance Balkan Baroque at the Venice Biennale. In 2006, Abramovic received the U.S. Art Critics Association Award for Best Exhibition of Time Based Art for her performance Seven Easy Pieces at the Guggenheim in New York City. In 2008, Abramovic received the Austrian Decoration of Honor for Science and Art in Vienna. In 2011, she was awarded Honorary Royal Academician status by The Royal Academy in London. In 2013, Abramovic was awarded the Ordre des Arts et des Lettres Officer for her work in Bolero, Paris and in 2022, she was promoted to Ordre des Arts et des Lettres Commander. In 2014, Abramovic was named one of The 100 Most Influential People by TIME Magazine. In 2021, Abramovic was awarded the Princess de Asturias Award for the Arts, in Spain and the Golden Medal for Merits from the Republic of Serbia. In 2023 she was awarded the Sonning Prize from the University of Copenhagen, and officially received the award in 2024.
About TAEX
TAEX is a platform building a new community of collectors who shape the future of digital art. Leading this discourse, TAEX actively drives the conversation forward by organizing high-profile exhibitions and exclusive events that elevate digital artists and their narratives. Collaborating with global art institutions such as Art Basel and Art Genève, TAEX participates in prestigious international art fairs, including Untitled, Art Dubai, and Art SG.
Acting as a digital art gallery, TAEX displays and co-produces works by leading artists with critical acclaim, selected by curators with academic backgrounds. Bringing personalised curatorial expertise to private, corporate, and educational spaces, TAEX showcases the life-changing potential digital art can have on society. @taex_com
