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FAD Magazine covers contemporary art – News, Exhibitions and Interviews reported on from London

Something For The Weekend: Cycle Revolution at Design Museum

Did you have a great Christmas, New Year? Did you over indulge? Eat to much? New Year, need to get fit? Need some inspiration? Why not head to the Design Museum this weekend and get inspired not only can you exercise but you can look great on a really well designed piece of kit.

Cycle Revolution at the Design Museum looks at the people and machines that make contemporary cycling what it is, and asks how it might develop in the future.

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Cycle Revolution brings together dozens of bicycles, from some of the finest manufacturers including Pinarello, Brompton and Boardman Elite; high-end kit and accessories from Rapha, Vulpine and others; personal pieces belonging to well-known cyclists including Sir Chris Hoy and Sir Paul Smith; as well as specially-commissioned film and photography to tell the powerful, personal and sometimes remarkable stories of cycling today.

Cycle Revolution looks at cycling subcultures through four ‘tribes’ – the High Performers who reach Olympic speeds, the Thrill Seekers who take on all terrains, the Urban Riders who pedal our cities mile by mile, and the Cargo Bikers who work on two wheels. The quintessential models favoured by each tribe are displayed, from award winning track bikes, to heavy duty freight haulers, as well outfits and accessories – giving an insight into the motivations, passions and achievements of each tribe.

The tribes are also each represented by an advocate – chosen to embody their particular cycling lifestyle. The Design Museum is announcing today that the advocate for the Urban Riders will be selected through a global competition which asks the most devoted city cyclists to put themselves forward to feature in the exhibition. Entries open today and will be accepted until 24 August. Details of how to apply can be found at designmuseum.org.

Cycle Revolution looks at changes in manufacturing techniques and innovation in use of material and design. A large-scale recreation of a bicycle making workshop shows how bespoke bikes are created by craftsmen who tailor each one to the precise specifications of its user. The workshop brings to life this highly skilled process and features interviews with some of the UK’s most in-demand bike builders.

The exhibition’s final section examines the future of cycling – how it is changing the infrastructure of the city, and how designers and urban planners are responding to the needs of twenty-first century cyclists, from concerns over safety to the development of new technologies and concept bikes.

#CycleRevolution 30 JUNE 2016 AT THE DESIGN MUSEUM

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