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ART NEWS: @BlueandJoy create art installation @Fendi Store - FAD Magazine

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ART NEWS: @BlueandJoy create art installation @Fendi Store

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Window display at Fendi Landmark, Hong Kong store

Italian fashion house Fendi is launching a paper plane-themed window display in its stores worldwide.

The “Paper Plane Invasion,” created by Italian artists Blue and Joy, were unveiled first at the brand’s new boutique in Landmark, Hong Kong. To drive foot traffic to new locations, Fendi often partners with creatives. Via: Luxury Daily

blueandjoy.com

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