8th November – 20th November
Dubstep Dinosaurs, Prehistoric GIFs & Video Games take over 18 Hewett Street
Reed + Rader are launching their Cretaceous Returns exhibition at 18 Hewett Street tonight.
A peek into the prehistoric underbelly of dino-daddies Pamela Reed and Matthew Rader, the digital art pioneers best known for their spellbinding fashion stories will transport primordial-inspired works from NYC to LDN for an all encompassing animated GIF, video, and sound odyssey. ?
“We want you to take an adventure back to the dinosaur times and enter a tropical jungle filled with tall grass and foliage – GIF animations showing different characters, a video of colorful dinosaurs dancing to dubstep, a side-scrolling video game-like adventure to explore and meet new friends…”
Having already created GIFs for renowned publications and brands including V magazine, Dazed & Confused, Another, POP, Beck’s and even Victoria’s Secret, the Brooklyn-based duo now set to transform 18 Hewett Street’s clean white space into a land before time. Paper grass foliage with hidden, small colourful dinosaurs amongst the green will line the walls, with large scale projections setting the scene for Reed + Rader’s free standing dinosaur. You’ll be offered headphones blasting music, and invited to dance along with the dubstep dinosaurs throwing killer moves in front of you …
For the opening night Bosco and Bee will be serving up some wood-fired pizzas from their converted Piaggio ape van.
All artworks from Cretaceous Returns including signed Mini Dinosaur sculptures, limited edition video pieces and prints of the Reed + Rader’s prehistoric world will be available for sale from 18 Hewett Street and the Protein Store.
Read the FAD Q&A with REED + RADAR
Download the exclusive digital wallpaper from REED + RADAR
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