FAD Magazine

FAD Magazine is a daily news website covering: Fashion, Art and Design.

Antonio Marguet ‘Exotic Juicy Tutti Frutti’ at Other Criteria September 6th 2012


Vanilla Aroma and Leather – Antonio Marguet

6th September – 4th October

Other Criteria (Hinde Street) will exhibit works by Antonio Marguet. The exhibition titled ‘Exotic Juicy Tutti Frutti’, will be on display in the Photography Room, a space on the lower ground floor dedicated to photography.

Each photograph takes its title from a variety of car air fresheners, named extravagantly to stimulate the imagination. The reference to these artificial fragrances is not just a comment on the deodorant industry. Conceptually, it plays on the current day necessity of creating one’s own, personal brand, especially in the realms of social media. Marguet uses these air fresheners and deodorants as metaphors for commodified brand enhancers.

The photographs in this series show Marguet’s fascination with what he sees as ‘the excess of subjectivity and self-absorption in the social media age’. It is the seductive nature of being projected as a commodity beyond the power of the rational gaze that inspires his work. Marguet’s aim is to create a myth or fetish around an object without the object existing physically, which is similar to how we mirror ourselves through the fictional narratives we build on the online platforms of social media. Marguet’s work is photography-based, and although he creates ‘object-sculptures’, it is only the image that remains as the end result.

www.othercriteria.com

Antonio Marguet
A born collector from the south of Spain, Antonio first started ‘camera snapping’ as a stylist. As a visual artist based in London and with a background in Fine Art, he brings together a range of interdisciplinary skills.

Recipient of the Sproxton Award 2011 for best work of his graduating year, Antonio recently completed his MA in Photography at the London College of Communication (University of Arts). This year, he was part of the emerging best at the London Art Fair with Catlin Art Guide 2012. He has an upcoming show at Flowers East and has recently been shortlisted to exhibit in the Saatchi Gallery’s New Sensations 2012, which will run alongside the Frieze Art Fair in October.

Categories

Tags

Related Posts

He Will Always Be My Son

He Will Always Be My Son is a presentation of all new works by Allan Gardner and Jack Kennedy presented […]

Unprecedented line up of World Renowned Photographers Donate Prints of iconic Music Artists to Raise Money for Stagehand.

Over 100 iconic prints of world-renowned music artists taken by globally celebrated photographers including Rankin, Tony McGee and Jill Furmanovsky are on sale.  Available for £95 each, the sale represents a once-in-a-lifetime opportunity to own a piece of music history, with many of the prints usually unavailable to buy. 100% of proceeds go to Stagehand – the only UK charity specifically dedicated to providing hardship funding for live music crews who have fallen on tough times.

Remsen Wolff- Amsterdam Girls

Remsen Wolff, was an American photographer (1940-1998) whose imagery portrayed the sensual and beautiful part of his subjects, the creative element being the focus matter itself; transgenders, drag queens and transvestites.

Trending Articles

Submit Your Work

Submit your work to be featured on FAD